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Lufthansa, the aviation giant behind Austrian Airlines, has decided to nix the in-flight retail game for certain items on their long-haul flights. Say goodbye to buying designer perfumes, smoking onboard-bought smokes, or snagging those shades you didn't budget for - they're out. But don't worry about your airport shopping sprees; those are still happening.
Turns out, Lufthansa hasn't been raking in the dough from these retail sales due to a drop in demand and hefty costs. A spokesperson confirmed the move, with previous reports from "Aero Telegraph" hinting at this change. For the core Lufthansa brand, onboard sales have already been scrapped on some routes, and as of September, it's a no-go across the entire network, except for those short-haul flights they've been axing sales on for a while now.
But fret not, other German airlines like TUIfly and Condor are still holding on to the in-flight shopping experience. With demand for long-haul tourist flights like those to the Canary Islands booming, they're riding the wave. And guess what? Profitability for these in-flight shops is still looking good, especially at holiday destinations.
Lufthansa isn't just saying goodbye to the perfume counter, though. They're revamping their entire onboard service, with test projects currently underway in the Economy class for the "Fox" project. We're talking upgraded food and drinks menus, AI-powered tray analysis, and optimized portion sizes. And, hey, it's all about providing a better customer experience, not about saving a buck (but let's be real, a bit of that too).
So, buckle up, flyers! It's a whole new sky-high experience waiting on those long-haul flights with Lufthansa.
Travelers on Lufthansa's long-haul flights might notice a change in their lifestyle, as they will not be able to purchase certain items onboard due to the airline's decision to eliminate in-flight retail sales. Nevertheless, other German airlines like TUIfly and Condor continue to offer in-flight shopping, especially on long-haul tourist flights, where it remains profitable, particularly at holiday destinations.
