Dallmayr's Oktoberfest Coffeehouse Celebration Delights Munich
Munich's Schützen-Festzelt recently hosted a unique event, the Dallmayr Kaffeekranzerl, which beautifully blended the city's coffeehouse culture with the lively atmosphere of a Bavarian festival tent. The gathering, held during Oktoberfest, celebrated Munich's spirit with lovingly designed details and personalized mementos.
The event featured iconic Munich landmarks such as the Schützenfestzelt, the headquarters of Dallmayr, and the Bavaria statue. A highlight was the new Oktoberfest Haferl cup, designed to commemorate the long-standing cooperation between the Schützen-Festzelt and Dallmayr. Guests were delighted by gingerbread hearts, personalized mugs, and 'Glupperl' clothespins, all adding to the festive ambiance.
Caroline Epping, Head of Marketing & Communications at Dallmayr Kaffee, expressed her pleasure in the event's setting and attendees. Influencers with strong Munich connections, like Sandrocap, Nicola Cavanis, and Lifestyle.mom, were among the guests who took home memorable surprises with an Oktoberfest touch.
The Dallmayr Kaffeekranzerl event successfully merged Munich's coffeehouse tradition with the vibrant Oktoberfest spirit. The personalized highlights and iconic Munich settings created an unforgettable experience for all attendees, leaving them with cherished memories to take home.
