"The program 'Ethnomod: Traditions in the Now' is set to be a prominent feature at the cultural festival 'Dialogue of Colors: Northern Kaleidoscope'"
EthnoMode: Traditions in Modernity - A Fashion Show Celebrating Komi Heritage
The House of National and Ethnic Fashion in Syktyvkar is set to present a captivating display of stylish women's accessories at the "EthnoMode: Traditions in Modernity" show. This event is a significant part of a festival that showcases traditional accessories, and it embodies the trend of designers reinterpreting their ancestors' heritage for contemporary fashion.
The showcase will feature a new collection of linen blouses designed by Svetlana Turova, which boast influences from the Komi national costume. The blouses are adorned with traditional motifs, adding a touch of ethnic charm to the modern silhouettes.
In addition, the show will showcase a variety of accessories made on fabric, including bags, skirts, and dresses. One of the highlights is a collection by Yulia Kotova, where mechanically applied patterns based on hand-drawn motifs created by an artist are featured.
The "EthnoMode: Traditions in Modernity" show is more than just a fashion event; it's a testament to the power of digital technology in revitalizing ancient craftsmanship techniques. It's a visual representation of the festival's main idea: cultural heritage is relevant in the present.
The Komi Craft Chamber has gathered talented designers for this event, demonstrating a commitment to preserving and showcasing traditional crafts in a contemporary context. These creations bring joy and benefit to modern life, bridging the gap between the past and the present.
The "EthnoMode: Traditions in Modernity" show aims to make cultural heritage stylish, sought-after, and relevant. It's a unique dialogue between past and present in design, demonstrating how archaic techniques can be given new life in the digital age. The House of Friendship of the Peoples of the Republic of Komi reported this gathering, highlighting its importance in preserving and promoting Komi cultural heritage.
The "EthnoMode: Traditions in Modernity" showcase extends beyond fashion, delving into the realms of lifestyle, as it showcases a variety of fashion-and-beauty products such as bags, skirts, and dresses. As the festival progresses, attendees may also enjoy travel opportunities that allow them to immerse themselves in cultural-travel experiences celebrating the Komi heritage, extending the lifestyle transformation beyond the runway.